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A Little Progress Every Day!

Jim Booth Swim School student learning how to swim in Watsonville
Jim Booth Swim School student swimming underwater with goggles on in Santa Cruz

Welcome to Jim Booth Swim School, the longest running swim school in Santa Cruz County.

We’ve taught multiple generations of locals to swim and be confident in the water. Early success leads to bigger successes, one step at a time.

Our swim teachers use
gentle encouragement
plus high expectations
to build happy, confident swimmers.

🙌 🙌 🙌

Our program started 50 years ago with one goal in mind: Excellence! Our techniques are unique and emphasize good basics. It is easier to learn the right way the first time than to have to relearn later.

Jim Booth Swim School toddler student learns to swim underwater

Why Jim Booth Swim School?

💦 4:1 student-to-teacher ratio

💦 Empowering teaching techniques that lead to a little progress every day

💦 Over 40 class times available each week

💦 Shiver-free, 94-degree water

💦 Small teaching pools so students are comfortable

💦 Because we’re the BEST in baby and child swimming!

What Our Families Say

  • “My daughter has been taking swim classes at the Santa Cruz location since she was 5 months old (she is currently 11 months) and she loves it!”

    Rita S.

  • “My son has been in lessons at Jim Booth Swim School for the past 3 years and I feel very blessed to have found them. I would highly recommend this school to anyone who is considering lessons.”

    Michael K.

  • “This whole experience has been amazing, my son loves it and loves his teacher. He's so comfortable and has made great progress.”

    Joseph M.

  • “My daughter is a tentative and cautious kid, and it’s so rewarding to see her confidently swim and try things that used to feel scary. I’m so grateful for Jim Booth Swim School and their gentle (yet confident!) approach.”

    Cassie B.

  • “Both of my kids love to go to their lessons and are so excited when it is a swim day. I am so impressed seeing their progress and confidence in the water.”

    Krista C.

Call us today!

(831) 722-3500